We all know that to get better at anything, you need to do more of it.
To get better at running, you need to run.
To get stronger, you need to lift heavier things.
To be a better writer, you need to write more.
And to be a better blogger, you need to blog. A lot.
We all know this, but we drag our feet. We post once a week or month, then take a few weeks or months off, then throw together a halfhearted “where I’ve been” post. We know we need to blog more to be a better blogger, but we can’t seem to do it. Here’s what I think is going on:
Yes, we’re busy, and we don’t have much time (somehow we always have time to watch Netflix). But I think the real underlying issue is fear. We don’t hit “Publish” on a blog post unless we’re certain we have a really excellent blog post, and it’s because we’re afraid.
We’re afraid of not being perfect.
We’re afraid of offending or disagreeing with people who we want to like us.
We’re afraid of being wrong or making a mistake.
There’s a simple (but difficult) solution: let go.
Let go of the idea that you have to be perfect to be successful.
Acknowledge how ridiculous that is. Look up the website for any successful blogger or entrepreneur and you’ll probably spot 5 sloppy, unpolished things in a single glance. I’m not going to give you any links because that’s mean. But just do a quick look yourself, and you’ll see what I’m saying.
You don’t have to be perfect; you just have to be good. Learn the difference and let go of your impossible standard. You’ll be able to write a whole lot more.
Let go of trying to please everyone.
That’s literally impossible. No matter what you say or do, someone will disagree. Just try to be respectful and understanding when you write about opposing points of view, and if they get offended anyway, that’s their problem, not yours. If you’re worried about trolls, disable comments. No one will blame you! (Except maybe trolls, and they won’t be able to tell you – ha!)
Let go of the hope that you’ll never have to admit you’ve made a mistake.
Acknowledge that this is ultimately pride, and pride will never be good for you. If you are willing to humble yourself and admit you are wrong and apologize, you will be freed up to take more risks with your blog because not every sentence is a stance you’d take to your grave.
It’s okay for this to be hard. It’s easier said than done.
But if you ultimately have to give up your business or your blog because you couldn’t let go of fear, that will really be a shame, won’t it?